Scary waterproofing sales tactics: How to avoid falling for them

Published by: Cynthia Freeney (2/24/09)
hands upWhile researching about waterproofing contractors over the internet, customers are bound to find, mostly in home improvement forums, a number of complaints about questionable sales tactics used by some waterproofing contractors. Customers usually complain about the same practices, used over and over, by some companies.

There is the awful “mold scare” tactic, the gross misrepresentation of the amount and urgency of repairs, the bashing of competitors to keep homeowners from getting additional estimates. To force a quick closing  there is the very popular but extremely dishonest technique of  jacking up the price and, when the homeowner refuses the proposal, offer overly generous "discounts" (as high as 50% sometimes), “but only if you close the deal right now”.

Some stories are so horrific that it is no wonder Federal Trade Commission issued the "Cooling-off rule" to protect homeowners, especially elderly ones, from aggressive door-to-door sales tactics. A version of this rule was made into a law in every U.S. state.

Those laws allow homeowners to change their minds when they purchase something from a salesperson outside the company's place of business.  They give you around 3 days to cancel the deal, and get a full refund with cancellation fees.

However, you can keep yourself from having to cancel a deal by not signing one and knowing what you are looking for when it comes to waterproofing. This article will give you tips on 7 things you should expect from a good waterproofing contractor. A must read for any homeowner shopping for waterproofing contractors.

Or, you can  just save yourself some time and aggravation by contacting us for a Free Estimate. Experience what our WOW service philosophy is all about, from the sales process to the completion of the job, as we service your systems and honor our warranty.


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